The World Cup group stage is finally over and the tournament is taking a deserved break to resume tomorrow with the first Round of 16 match betweeen Brazil and Chile. Here’s 5 interesting data points from the group stage so far, according to Twitter.
300 Million tweets in 15 days
Twitter says more that 300 million tweets have been generated using the #WorldCup hashtag alone. That’s huge. For perspective, only about 150 million tweets were generated days into the London 2012 Olympics. We are only 15 days into the 2014 World Cup.
Most tweeted matches
The opener between Brazil and Croatia remains the most tweeted about match of the World Cup group stage with 12.2 million tweets. The Brazil vs Mexico match comes in at second with 8.95 million tweets, followed by Germany vs Portugal with 8.9 million
And the most tweeted moment goes to …
Marcelo. The Brazilian defender had the honour of scoring the first goal of the 2014 World Cup, only he scored it in his team’s goal! Little wonder that moment generated a top average of 378, 085 tweets per minute. Clint Demspey’s super early opener for the USA against Ghana comes in second as it generated 304, 603 tweets per minute and Neymar’s first goal for Brazil generated 280, 265 tweets per minute.
Most mentioned
Despite not having a Twitter presence, Argentina’s talisman, Lionel Messi is joint most mentioned World Cup 2014 player with Brazil’s Neymar. Suarez’s infamous biting debacle has granted him a deserved third place as most mentioned player of the World Cup group stage.
Most used hashflags
If it was down to Twitter, the World Cup final would be between USA and Brazil, as they are the countries with the most used hashflags – #USA and #BRA
Most retweeted
It just had to be from Super Mario.
England’s chances of advancing sort of depended on Italy winning. Balotellis cheeky tweet was retweeted over 177k times with over 17 million impressions.
The World Cup resumes tomorrow with the knockout stage. Let the tweeting continue!
