The BackEnd: Why Gozem’s super app experiment depends on transportation

The BackEnd explores the product development process in African tech. We take you into the mind of those who conceived, designed and built the product; highlighting product uniqueness, user behaviour assumptions and challenges during the product cycle. — Humans have gone from relying on several apps to help them multitask to requesting that individual apps … Continue reading The BackEnd: Why Gozem’s super app experiment depends on transportation