Consumer insight | TechCabal

consumer insight

Market research service Africa Insight Lab launches in Nairobi

ecosystem, Research

18th February 2016

The service offers corporations a chance to test out their new ideas with a sample group of consumers before implementation.

More From TC

Flo health app under scrutiny for allegedly leaking users’ information

Apps, Healthcare

Bright Azuh

18th January 2021

In 2020, Tech Cabal ran a survey to find out which period apps were common in Africa; the focus was on Nigeria. The survey reached women at the peak of their reproductive life (between 18 and 35). It asked what they tracked with these apps and how much they cared about the privacy of the […]

WhatsApp’s new privacy policy: Why Africans don’t care much

Features

Daniel Adeyemi

18th January 2021

What do you do when a company asks for your consent on its privacy policy? If you’re like most people, you click on agree and move on. After all, who has time to read long and confusing legalese. The other option is to ignore or not accept (this option is rarely available) at the detriment […]

The Next Wave: TikTok and Fufu

The Next Wave

Koromone Koroye

18th January 2021

Next Wave: TikTok and Fufu Bobi Wine and Uganda’s demand for change JANUARY 17, 2021 This newsletter is a weekly in-depth analysis of tech and innovation in Africa that will serve as a post-pandemic guide. Subscribe here to get it directly in your inbox every Sunday at 3 pm WAT Hello, This is my first […]

Facebook responds to Whatsapp privacy policy outcry: There’s been a “misunderstanding”

Features

Daniel Adeyemi

15th January 2021

WhatsApp has faced a backlash since millions of their users around the world received its new policy update. This outcry was caused by the belief that users were forced to hand over their data to Facebook, WhatsApp’s parent company, or be kicked out of using WhatsApp. Well, there might have been a mix-up due to […]

Why care about product design? Mitchelle Chibundu has the answers

Developers, The BackEnd

Alexander O. Onukwue

14th January 2021

The BackEnd explores the product development process in African tech. We take you into the minds of those who conceived, designed and built the product; highlighting product uniqueness, user behaviour assumptions and challenges during the product cycle. — Over the last three years, Mitchelle Chibundu’s product design career has made her an influential member of […]

Uganda Elections: Biometric machines fail, 17.5 million subscribers cut off after total internet shutdown

Internet

Alexander O. Onukwue

14th January 2021

An internet blackout has been enforced in Uganda as citizens go to polling centres to cast their votes on election day. An order from the Uganda Communications Commission (UCC) on Wednesday directed all internet service providers in the country to “implement a temporary suspension of the operation of all your Internet Gateways and associated access […]

The rising cost of internet censorship in African countries

Social Media

Bright Azuh

13th January 2021

On July 2, 2020, my colleague, Muyiwa, sent a WhatsApp message to Naol, his acquaintance who lives in Ethiopia. She received his message 9 days later because her internet had been cut by the government. One thing is common when African citizens/residents take to the streets to protest bad governments: social media regulations are imposed […]

Social media blackout undermines Bobi Wine’s difficult presidential bid in Uganda

Social Media

Alexander O. Onukwue

13th January 2021

During an interview with a Ugandan radio station on Tuesday, Bobi Wine was forced to abruptly end the conversation because soldiers had entered his residence. According to him, these soldiers beat up his guards while he was on air. Later that day, the Uganda Communications Commission (UCC) ordered internet service providers to shut down all […]