SlimTrader has partnered with global online travel brand, Expedia, to give Nigerian hotels international exposure. The partnership aims to improve the exposure and revenue generation for eligible hotels.
Through SlimTrader’s MoBiashara for Hotels (MFH) platform, the partnership will ensure that hotels signed up to MFH will have access to worldwide distribution and a larger potential customer base by leveraging on Expedia group’s worldwide reach. Guests from around the world will be able to book rooms in SlimTrader partner hotels directly from Expedia.
Speaking on the significance of the partnership, SlimTrader’s CEO, Femi Akinde said, “With this agreement signed today, hotels in Nigeria can now benefit from the unparalleled visibility to be enjoyed by being listed on Expedia. We work hard at identifying areas in which business processes can be made more efficient. Our MoBiashara platform provides the right tools to enable improved efficiency in inventory management and cross-platform sale for our partner businesses.”
SlimTrader’s MoBiashara for Hotels is a cloud-based inventory management platform that automates a hotel’s business. It covers inbound and outbound logistics, operations, marketing, sales and other related services. It integrates with online travel agencies and hotels’ POS machines allowing them to receive bookings and payments.
Expedia’s portfolio covers virtually every aspect of researching, planning, and booking a trip – from choosing the best seats on the plane, to reading personal reviews of hotels, to planning what to do once you arrive at your destination.
According to Daniel Sacerdoti, Director of Distribution Accounts for Europe, Middle East, and Africa at Expedia, “We are delighted to be partnering with SlimTrader. Not only will this offer global exposure to hoteliers across more than 200 of Expedia’s booking sites, in over 75 countries and 35 languages; but it will also give our customers a greater choice of accommodation in Nigeria.”
SlimTrader sampled one hotelier who has taken advantage of the partnership. According to Bruce Prins, the Operations Manager at Eko Resorts, one of the first hotels to connect to Expedia through the MFH platform, “The integration of the Expedia portal with SlimTrader provides a more efficient manner in linking prospective guests with the resort, thereby enabling it to attract more clientele.”
Eligible hotels will begin to enjoy the benefits of the Expedia partnership from December 1, 2016.