Ask any small business owner in Nigeria, and they’ll tell you: attracting customers can make or break your business. That’s the gap Haayaa, an all-in-one e-commerce platform, wants to close. The platform allows businesses to create a no-code business website, to receive orders and payments, manage their online inventory, and track sales.
Businesses looking to build a digital presence often start with social media due to its low barrier to entry. While setting up a business on social media is easy, social media platforms are limited in their range of tools for businesses to tackle challenges and scale. Because social media apps, for instance, lack an integrated payment system, business owners are forced to manually collect payments for their goods and services. This can be difficult with a large volume of orders. The Moniepoint Informal Economy Report suggests that in order for unformalised businesses to become formalised, they need access to systems and services that not only understand their context, but also match their specific needs.
It’s no more ‘business as usual’
Through its no-code website, business owners can set up a custom storefront on Haayaa. Its enterprise-level infrastructure enables businesses to manage hundreds and thousands of orders at once with ease. Businesses can aggregate their social platforms, such as Instagram and WhatsApp, to their Haayaa dashboard. Through its Point of Sale (POS) feature, online, offline, and social sales are unified for easy tracking. The dashboard features analytics to monitor and understand consumer behaviour, which business owners can use to make data-informed decisions for their businesses.
Announcing this at the Haayaa 2.0 event in Abuja, Kene Aniekwena, the COO of Haayaa, outlined plans for businesses with large staff numbers. Haayaa offers access controls and transaction visibility for growing teams. Additional features include logistics integration for easier order fulfilment, branded invoices, and a separate inventory manager dashboard for businesses with extensive inventories.
While businesses can register for free, Haayaa’s plans include quarterly, bi-annual, and annual options, depending on your business goals, making it the most competitively priced in the market. Haayaa is available on the Play Store and App Store for iOS and Android devices. To set up your storefront for free and provide your business with the tools it needs, visit haayaa.africa.
