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NTV is the first Kenyan brand to reach one million followers on Twitter and they are really happy about it. Only President Kenyatta has more followers now (1.2 million).

NTV is organizing a giveaway to celebrate the milestone:

Larry Madowo, NTV’s Technology Editor and head of the digital team, wrote on his FRONTROW column on the Daily Nation this morning that “it is a major milestone…especially because of the significance of this moment for the future of journalism.

“Twitter is still the medium people turn to when history unfolds, and in Kenya, they come to @ntvkenya. For the last six months, NTV was consistently ranked the top brand on Twitter by social media monitoring solutions company iStats.”

Larry writes that hitting the 1 million follower mark on Twitter is more important than their nearly 1.9 million likes on Facebook “because of a fundamental difference in how the two social networks operate. It is virtually impossible to reach all of those 1.9 million people at once with any post because of Facebook’s deliberately throttled organic reach.”

He says that in theory, NTV could reach all their one million Twitter followers with one tweet if they all happened to be online at the same time. But that’s only in theory. Still, it’s a wonderful prospect.

Here are some of the tweets that have been pouring in all morning from fans.

https://twitter.com/SaitotiG/status/677053694328905729

Then there’s this

You’re allowed to toot your horn please!

Congratulations to Larry Madowo and the NTV team.

Photo Credit: @NTVKenya

David Adeleke Author

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