Noel K. Tshiani founded Congo Business Network in October 2018 with a vision to build and connect the startup ecosystem in the Democratic Republic of Congo. Under his leadership, the organisation has led delegations of startups and government officials to major business events in the United States, Ethiopia, Egypt, South Africa, and France, aiming to secure investments and learn from renowned international entrepreneurs.

Since the release of ChatGPT last November and Google Bard this March, there has been no escaping the buzz around artificial intelligence and its transformative potential. But what exactly is AI? At its core, AI is a branch of computer science that aims to create machines that can mimic human intelligence. This means not only thinking like humans, but also learning, reasoning, and self-correcting. From chatbots to predictive analytics, AI technologies are reshaping the way businesses operate globally, and African startups are no exception. Beyond the hype, here are five ways AI is essential for African startups, and how it is shaping their future:

1. Boost productivity and efficiency

AI can automate many repetitive and time-consuming tasks, freeing workers to focus on more creative and strategic work. By automating repetitive tasks and streamlining processes, AI can help African businesses to significantly improve their productivity and efficiency.

2. Improve decision-making

AI can help businesses to make better decisions by analysing large amounts of data and identifying patterns that would be difficult or impossible for humans to see. AI can help African startups to make more informed decisions about their products, services, and operations by providing them with insights into customer behaviour, market trends, and other important factors.

3. Create new products and services

AI can be used to develop new products and services tailored to the needs of African consumers and businesses. For example, AI-based medical diagnostics can help improve healthcare in Africa, and AI-based agricultural solutions can help farmers to increase crop yields.

4. Access new markets

AI can help African startups to reach new markets and customers around the world. For example, AI-powered translation tools can help African businesses to market their products and services to international customers in Europe, America, and Asia.

5. Fuel job creation

As AI continues to evolve, it is projected to help create millions of new jobs in the near future. By harnessing and deploying AI-powered solutions, African startups can be at the forefront of this employment surge and position themselves as key job creators, especially in French-speaking Africa.

Top AI technologies for startups

Different AI technologies offer immense benefits to startups. Among the most sought-after AI solutions for African businesses are:

1. Machine learning

Machine learning is a type of AI that allows computers to learn without being explicitly programmed. Machine learning can be used to train AI systems to perform a variety of tasks, such as recognising objects, predicting customer behaviour, and making decisions.

2. Natural language processing

NLP is a type of AI that enables computers to understand and generate human language. NLP can be used to build AI systems that can communicate with humans in a natural way, such as chatbots and virtual assistants.

3. Computer vision

Computer vision is a type of AI that allows computers to recognize and understand objects and scenes in images and videos. Computer vision can be used to develop AI systems that can perform tasks such as image classification, object recognition, and scene segmentation.

AI in action across various sectors

AI’s adaptability is one of its core strengths. Whether in agriculture, e-commerce, fintech, or healthcare, education, insurance, African startups can use AI to address continent-specific challenges, such as using AI for precision agriculture, irrigation optimization, or crop disease prediction.


AI is not just the latest buzzword in the tech world; it is central to the future of African startups. As the continent faces enormous challenges and opportunities, AI is emerging as a tool for competitive advantage, promising not only growth but innovation tailored to Africa’s unique environment. It is critical for African startups to lead this AI revolution, mastering its tools and techniques to create a tech-centric, prosperous future.

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