Nigeria’s first-of-its-kind AdTech platform, Lohli, has recorded a remarkable milestone of 30,000 app downloads and registered users within just 48 hours of its official launch — a feat that signals both the growing appetite for innovation and the power of purpose-driven technology on the continent.
Lohli opened its doors to the public on the 13th of May, 2025. It allows users to earn by watching video advertisements on their mobile phones. The platform went live with a bang, quickly becoming a trending topic across social media and recording over 10,000 downloads within the first 3 hours. But this explosive adoption came with its own set of early-stage growing pains.
Within the first 72 hours, Lohli experienced temporary system slowdowns, verification delays via email and BVN, and lag in processing some user withdrawals — issues the company attributes to “unexpected traffic levels far beyond projected volumes.”
In a statement, Demilade Olaosun, CEO and Founder of Lohli, addressed the challenges:
“We are immensely proud of the traction Lohli has gained in such a short time. But we also understand the responsibility that comes with that growth. Our engineering team is working round the clock to stabilize the platform, and we are getting every pending issue sorted while delivering value across the Lohli and advertising ecosystem.”
He added:
“Lohli is not a Ponzi scheme. We are building a legitimate, transparent, and sustainable platform where users earn simply by watching ads. Registration is completely free, and user data, including BVN details, is never used to access bank accounts. Instead, BVN helps us ensure each user is real and prevent multiple account abuse.”
Lohli is currently available on the Google Play Store for Android users and via www.lohli.com for iOS users.
As the platform continues to optimize performance and expand ad inventory, users can expect a smoother and more rewarding experience in the days ahead. Lohli’s vision remains clear: to redistribute wealth from the Brands to the most important people in the ecosystem – the watchers.
