Levvy Box, a Lagos-based advertising startup, has officially launched its mobile advertising platform, transforming over 400 ride-hailing cars into moving billboards across Nigeria’s busiest city.
In a nascent move, Levvy Box is reimagining outdoor advertising by embedding digital and physical brand campaigns into the city’s daily transportation sector.
Unlike traditional billboards locked to one location, Levvy Box’s ads move with the flow of Lagos life, cutting across gated estates, hotels, and nightlife spots, ensuring brands reach consumers where they live, work,pray and even play.
“In today’s market, the biggest risk for any brand is not being seen at all,” said Olamigoke Kumuyi, founder of Levvy Box. “Levvy Box was built from scratch, with no network and just a vision. What we have now is more than advertising, it’s a bridge between brands and the people they want to connect with. It’s all about connecting people..”
Kumuyi’s journey to Levvy Box began with a spark in New York, which pushed him to rethink how brands could be present in everyday life. He is now replicating this vision in Lagos.
By creating such a system, Levvy Box is positioning itself as more than just an adtech company. The platform offers continuous visibility and a deeper emotional connection between brands and consumers in Africa’s most dynamic cities.
The idea is still fresh in Nigeria’s marketing landscape, where outdoor advertising has largely remained static for decades. By putting ads on moving vehicles, Levvy Box is expanding the very definition of marketing, giving brands the chance to experiment with creative campaigns that can evolve with consumer behavior.
More importantly, this approach lowers the entry barrier for companies that may not be able to afford traditional billboards but still want prime visibility. The model offers flexibility, and reach, making it a powerful option for both established brands and ambitious startups trying to build recall.
The market is already noticing. In just weeks of deployment, the model has sparked conversations on the streets of Lagos, with consumers recognizing and engaging with the brands they see daily on the road. This immediate visibility is helping companies stay top-of-mind in a crowded marketplace.
With over 400 cars already active, the company is betting on Lagos as the launchpad for expansion into other African markets.
Levvy Box and Kumuyi are not changing the advertising game alone.
Great people make great things and to say that the Levvy Box team is extraordinarily talented is an understatement. Co-founders Goodness Chinemelum, Ayomide Ishola and Tobiloba Adekunle are highly skilled individuals equipped with the tenacity, experience and expertise needed to achieve success in the ultra competitive Adtech sector.
“Our vision is simple,” adds Co-founder Goodness (Business Development). “Every brand deserves presence. Levvybox exists to make that possible, cost-effectively and at scale.”
With experience and expertise in Business Development, Marketing, Media, and Accounting, the Levvy Box team is exceptionally stacked with talent and capacity.
“We know exactly how to keep a brand in minds of people. It’s not just about colours or an attention-grabbing soundbite, it’s also about telling a story that resonates with the target audience and this is what we at LevvyBox are very good at” -Ayomide Ishola (Creative Lead).
About Levvy Box
Levvy Box is an African adtech startup building a mobile-first advertising ecosystem. Its mission is to transform everyday rides into dynamic brand ambassadors, giving companies a powerful tool to stay top-of-mind while moving with the rhythm of Lagos city life.
Get your Levvy Box campaign started today and put your brand in front of your customers every day. Contact us at sales@levvybox.com to get started, or reach out to info@levvybox.com for more information.
