With the World Cup kicking off tomorrow, social media giants, Facebook and Twitter are of course vying for which will be the best platform for conversation and news about the games.
While Twitter has launched a barrage of World Cup centric features including fixture cards, match alerts and custom hashtag pages, match timelines, world cup timelines and ‘Hashflags’, hashtag national flags in all their emoji glory to add a little national pride and color to tweets and conversation throughout the 2014 World Cup;
Facebook launched a new Trending World Cup page on Tuesday to serve as a central hub to “experience the action in real-time.” The page includes scores and highlights from the various games as well as updates from friends, players and teams.
Facebook has been trying to compete with Twitter on the real-time front for years now. Even though Facebook has the numbers on its side, 500 million soccer fans, Twitter was made for this, seeing as it is built on real-time conversation.
Let the social media games begin.