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Facebook has announced Moments, an app that allows users share pictures on their phone privately with friends or families using facial recognition.

Moments launched yesterday in the U.S on Android and iOS, and will be a standalone application, according to a news release from Facebook.

The photo sharing application uses facial recognition to scan a user’s camera roll for familiar faces and then syncs photographs with photo subjects’ media libraries. Friends will see the photos added to their synced collection (if they use Moments) or get a notification that photos are waiting in Moments for them.

“Moments groups the photos on your phone based on when they were taken and using facial recognition technology, which friends are in them,” Facebook says, “You can then privately sync those photos quickly and easily with specific friends, and they can choose to sync their photos with you as well.”

The standard practice was to use a host of Facebook lists and privacy settings to share such memories with family and friends. Moments app overrides all that by helping users sort out faces and syncing Moment libraries.

Facebook says the app will be rolling to more cities in due course and can be downloaded from App Store or Google Play.

Photo Credit: Rhythm2you via Compfight cc

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