NTV is the first Kenyan brand to reach one million followers on Twitter and they are really happy about it. Only President Kenyatta has more followers now (1.2 million).
NTV is organizing a giveaway to celebrate the milestone:
We're giving away a tablet & 6 LG phones to celebrate our 1m followers. What do you like about NTV? Use #NTV1Million pic.twitter.com/qoPlgOAmwT
— NTV Kenya (@ntvkenya) December 16, 2015
Larry Madowo, NTV’s Technology Editor and head of the digital team, wrote on his FRONTROW column on the Daily Nation this morning that “it is a major milestone…especially because of the significance of this moment for the future of journalism.
“Twitter is still the medium people turn to when history unfolds, and in Kenya, they come to @ntvkenya. For the last six months, NTV was consistently ranked the top brand on Twitter by social media monitoring solutions company iStats.”
Larry writes that hitting the 1 million follower mark on Twitter is more important than their nearly 1.9 million likes on Facebook “because of a fundamental difference in how the two social networks operate. It is virtually impossible to reach all of those 1.9 million people at once with any post because of Facebook’s deliberately throttled organic reach.”
He says that in theory, NTV could reach all their one million Twitter followers with one tweet if they all happened to be online at the same time. But that’s only in theory. Still, it’s a wonderful prospect.
Here are some of the tweets that have been pouring in all morning from fans.
@ntvkenya hits 1 million followers on @twitter, the first East African brand to hit this mark. Congs.
— Masereka Charles (@massleona) December 16, 2015
@ntvkenya Your comprehensive News coverage, best shows and most of all, amazing presenters. You clearly turn on my world #NTV1Million.
— JEROME╰_╯ (@Dayvey) December 16, 2015
i like @ntvkenya 's professional journalism and always look forward to the Trend on Fridays with @LarryMadowo #NTV1Million
— Mary Wambo (@maryxwam) December 16, 2015
@ntvkenya #NTV1Million The shows are dope, authentic and Creative, Many platforms for the youth in your shows to explore! Commanding reports
— Saitoti George (@SaitotiG) December 16, 2015
@ntvkenya News anchors and news coverage. Great fan of the trend by @LarryMadowo Churchill show.Thumbs up to you guys 👏🏼👏🏼#NTV1Million
— Rhui James (@Rhui_James) December 16, 2015
@ntvkenya #NTV1Million .NTV has competitive news anchors,best programs,detailed news,best comedy that cracks my ribs I can't afford to miss.
— The Carlos. (@kipkoech_keter) December 16, 2015
Then there’s this
@ntvkenya Also, I still have a crush on @vickyrubadiri #NTV1Million.
— JEROME╰_╯ (@Dayvey) December 16, 2015
You’re allowed to toot your horn please!
Ahem! Pardon us if we toot our own horn but *toot toot* @ntvkenya hits 1M followers & has a giveaway like no other!! pic.twitter.com/zRGOcFigvF
— Victoria Rubadiri (@VickyRubadiri) December 16, 2015
Congratulations to Larry Madowo and the NTV team.
Photo Credit: @NTVKenya
