Netflix

iROKOtv has announced a deal with US-based on-demand internet streaming media, Netflix, that will allow the latter to curate African movies on its streaming service.

Jason Njoku, iROKOtv’s CEO revealed earlier today that the deal was reached last December after months of negotiations to support the launch of Netflix’s dedicated African section.

“Obviously with 57m subscribers globally, working with Netflix is a great first step to widening or at least improving the visibility of Nollywood. Which again is super important to us at iROKO,” Jason said.

This is the latest in iROKOtv’s partnerships with players in content distribution space. iROKOtv announced a deal with payTV operator, StarTimes over the weekend that will see the SVOD network launch two linear channels, iROKO Play and iROKO Plus, on the paytv platform.

In his latest announcement, Jason emphasized that iROKOtv’s focus for now is on streamlining content distribution via Android, using super encoded and compressed downloads in Lagos.

Photo Credit: HackingNetflix via Compfight cc

Read this next
More From TC

Kemitt, an e-commerce startup headquartered in Egypt, has secured an undisclosed six-figure amount in funding from a group of Saudi Angel investors. Founded in 2018, Kemitt is a marketplace that enables product and furniture designers to connect with their end customers.  Kemitt provides an online platform to product designers and gives them the tools they […]

In 2019, when Opera introduced OList it was with a rather silent launch. Compared to other product lines like Opay or Oride, there was no press release announcing the launch of OList, just a mention in its financial statement.  OList is a marketplace that connects buyers and sellers to opportunities. It’s part of Opera’s strategy […]

samurai_incubate

As success stories from Africa’s startup scene spread across the world, more diverse sources of funding are opening up to the continent. While investors from Western economies lead the flock of international interest parties, money bags in Asia are building momentum to invest in high-impact businesses in Africa. Japanese firms have been notably active in […]


TechCabal is a Big Cabal Media brand



Copyright © 2013 - 2021
All rights reserved

Privacy & Terms
X