One year old South African micro-jobbing platform, M4JAM has acquired Pondering Panda, the Stellenbosch-based digital research and crowd-sourcing company.
The financials of the deal are not made public.
Ventureburn reports that, Pondering Panda will join M4JAM (Money For Jam), but both companies will maintain its brand.
M4JAM which was founded in August 2014 chunks jobs into mini components and shares it among users, based on location, the completion for which users will be rewarded. The company also collects user behaviour data from users’ engagement with the platform and how they execute tasks.
M4JAM is looking to expand to other parts of Africa on the back of the acquisition. Its services which are currently limited to South Africa, will expand into four other African markets once it activates enough jobs in the countries, M4JAM co-founder, Hugo Andre told Ventureburn.
Pondering Panda CEO, Diane Gantz, said the Pondering Panda will “stay fully base-agnostic and continue sourcing data across multiple respondents’ bases, while at the same time bringing a whole new data analytics and consumer insights dimension to M4JAM’s research offering.”
Earlier in February, M4JAM received an undisclosed investment from Naspers and Tencent via their investment vehicle, WeChat Africa.
Image via: Pondering Panda via Twitter