By now you would have heard that Nigeria’s most innovative telecommunications company, formerly known as Etisalat Nigeria recently morphed into 9mobile, unveiling the new name and logo whilst promising to continuously provide innovative and value-adding propositions which it has delivered since inception 9 years ago.

At a press briefing in Lagos, Chief Executive Officer, 9mobile, Boye Olusanya, said the new brand identity reflects the bold and creative attributes which the organization shares with its valued subscribers.

The telco said that the new name and brand is a deliberate representation and confirmation of its Nigerian heritage and 9ja-centricity.  Although its name and brand changes, it assured its customers that the values on which it operates remain the same.

The new logo, a number-themed one, represents resilience and continuity and also reflects the network’s futuristic perspective. The colour green, both its light and dark variants, reflects vibrancy, dynamism, life, and youth as well as the brand’s ‘Nigerianness’.

Rebranding has commenced at all of the company’s offices, Experience Centres, online and physical touch points, to facilitate seamless integration, as 9mobile guards its position as the most customer-centric and leading innovative telecoms company in Nigeria.

Click here to visit 9Mobile’s web page.

Director, Brand and Experience, 9Mobile , Elvis Ogiemwanye

Vice President, Regulatory and Corporate Affairs, Ibrahim Dikko; Chief Executive Officer, Boye Olusanya; Chief Financial Officer, Funke Ighodaro and Vice President, Marketing, Adebisi Idowu all of 9mobile at the launch of 9mobile’s new brand identity

 

Read this next
More From TC
South East Asia shows there is still hope for bike hailing in Lagos
Business, ecosystem, Government, Mobile, News
19th February 2020

The bike hailing innovation is not unique to Lagos. The service originated from Southeast Asia, an emerging market that shares many characteristics with Lagos and Nigeria. In this region, bike hailing faces similar regulatory challenges. But things are more progressive.


TechCabal is a Big Cabal Media brand



Copyright © 2020
All rights reserved

Privacy & Terms