Beyond Limits, a pan-African organisation committed to digital transformation, excellence, and empowering the next generation of leaders across the continent, announces the second edition of its highly anticipated Digital Innovation and Creative Excellence (DICE) mixer, an event fostering innovation and collaboration among visionaries reshaping Africa’s tech, creative, and business landscape. 


Scheduled for Friday, April 26th, in Lagos, Nigeria, DICE 2.0 is themed “Solve For Africa: Unlocking the Revenue Potential of the Creative Economy.” This event will convene key players in Africa’s creative industry to unlock the continent’s untapped potential.

First held in November 2023, DICE 1.0 brought together over 250 participants, including founders, investors, creators, business leaders, media personalities, and policymakers. Insightful conversations centered on the need for growth, policy changes, and innovative actions, leading to several successful collaborations. 


Dr Juliet Ehimuan, Founder and CEO of Beyond Limits, expressed her excitement about the success of the DICE 1.0 mixer. “Our first edition of the mixer was such a huge success; we also created a DICE Report as a reference. I’m delighted to reunite the ecosystem again to cultivate innovation and connections, this time, for the creative industry.”

“The creative economy’s current contribution to our GDP is a modest 2.49%. Yet, the industry has tremendous potential to become a more robust contributor. DICE 2.0 was created to address issues that hinder us from fully realizing our creative potential,” she added.

With a lineup of renowned personalities, including Hannatu Musa Musawa, Honourable Minister of Arts, Culture and Creative Economy, Federal Republic of Nigeria; Obi Asika, Director-General, National Council for Arts and Culture; Tomiwa Aladekomo, CEO of Big Cabal Media; Kola Oyeneyin, CEO of Opportunik Global Fund; Addy Awofisayo, Head of Music for Sub-Saharan Africa at YouTube; Winifred Nwania, Founder/Creative Director of Zeelicious Foods; and other exceptional leaders.


DICE 2.0, having TechCabal and The Guardian as official media partners, will feature thought-provoking conversations and a unique networking opportunity for attendees.

While the event is by invitation only, Beyond Limits offers interested members of the creative, tech, and business community a chance to attend by applying for free at 

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