At its core, GidiMo is a premium mobile learning platform with free-to-download apps for Blackberry, Android, Nokia and Java-enabled feature phones. GidiMo is often promoted as Africa’s first dedicated mobile learning and personal growth platform. Some might argue that Efiko got there first but, as GidiMo founder, Tunji Adegbesan puts it, “we don’t at all consider ourselves to be doing the same thing”.
Unlike any other mobile learning platform out there, GidiMo is much more than just quizzes and answers. It is a Learning Management System that happens to be mobile; Mobile Learning Management System, if you would. Adegbesan tells us GidiMo is powered by a multi-pluggable and infinitely scalable backend. This enables GidiMo to proffer a variety of paid offerings, including but not limited to:
- gidiPrep – Preparation for professional certifications. User can purchase examination scenario preps, job test and professional course practices.
- BrainGym – A centre for educational health and fitness with a core focus on FUN LEARNING for individuals of any age or level.
- gidiChat – A full-fledged messaging platform which forms part of GidiMo’s learning & class toolkit.
Because it runs on a scalable backend, GidiMo is also able to offer custom corporate solutions , as well as very-large number social impact projects.
One particularly high profile custom solution GidiMo has been involved in is a collaboration with Diamond Bank to help improve the dire state of high failure rates in national senior school leaving exams. The collaboration gave birth to the Diamond Bank National Prep Challenge, a gamified approach to examination preparations.
By bringing learning to a platform which students are already comfortable with, they hope to positively engage students preparing for these exams. Students earn accumulated points and are rewarded weekly with N1000 airtime vouchers when they score up to 1000 gidimo points.
It is worthy of note that the prep questions, which cover over 25 years of WAEC, NECO, JAMB and GCE examinations, are offered to students completely free.