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Today in Johannesburg, South Africa, Printronix announces a distribution agreement with Talk Technology to help deliver its print solutions across Africa.

The agreement will see to the delivery of TallyGenicom products throughout Africa as part of the Printronix strategy to invest in its African market according to an official statement.

According to Rosemarie Zito, Printronix Vice-President of EMEA Sales & Marketing, “Talk Technology has extensive knowledge of the local landscape and with their well-trained partner base will help drive our business within the region.”

John Spreadborough, Director, Talk Technology, believes the African IT channels will see significant opportunity through the agreement saying, “Regional partners will now have access to a business with an established customer base throughout Africa. We are bringing Printronix technology and a highly skilled reseller network together through our sales and warranty management services. This partnership represents a new development in the African channel for Printronix, and we expect both our partners and their customers to benefit from this program.”

Talk Technology will distribute the complete Printronix product offerings, which includes their premium Thermal print solutions.

The agreement took effect from January 26th, 2015 with immediate benefits available to both resellers and their customers.

Photo credit: pixshark

Bolade Popoola Author

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