Waracake2

Former Konga executive, Onyeka Akumah has invested in the Nigeria-based confectionary startup, Waracake.

The company announced the development via a presser made available to TechCabal.

The details of the investment were not made public.

Onyeka Akumah had worked at Wakanow, Jumia as the director of marketing and partnerships and at Konga as the Vice-President of marketing before this time and, as part of the deal with Waracake will also function in an advisory capacity with the startup.

“Onyeka brings a deep wealth of marketing and customer acquisition experience to Waracake,” Olatunde Ayilara, CEO Waracake said. “Having successfully built several internet marketing businesses with some of the most successful startups in Nigeria, Onyeka’s ecommerce experience comes handy to the team as we build Waracake into Africa’s leading gifting platform.”

Waracake is an online marketplace for confectioners and also doubles as a cake-gifting network. The startup launched in Lagos and Abuja in February 2015 and has extended its services to Ogun, Edo and Osun states.

Waracake is a Passion Incubator startup, and recently launched a new website for its platform.

Photo Credit: Theen … via Compfight cc

Read this next
More From TC
next_wave_fintech_api_africa

Jumia shows working FEBRUARY 28, 2021 This newsletter is a weekly in-depth analysis of tech and innovation in Africa that will serve as a post-pandemic guide. Subscribe here to get it directly in your inbox every Sunday at 3 pm WAT Hello, One Direction was a pretty good band, weren’t they? Five hit albums from […]


TechCabal is a Big Cabal Media brand



Copyright © 2013 - 2021
All rights reserved

Privacy & Terms
X