3173622356_aae50d7b5e_b

Kenyan communication consultant and media personality Lorna Irungu-Macharia took to Twitter after discovering that her cable TV provider was not entirely honest with their charges

Lorna inquired about the KES 1020 (US$ 10) charge she would have to pay to connect an additional decoder to her HD PVR decoder.

She has an internet connection, so she looked into what else she could get for the same amount of money. She’s got Apple TV and she has paid for Hulu and Netflix which cost her about KES 2000 (US$ 20).

She was already thinking of downgrading her DStv service after getting the streaming services, but the charges put her off the service completely.

That was when she discovered that most Kenyan TV stations stream online, so she could just as easily watch the streams online rather than through a decoder.

DStv took the opportunity to tell Lorna that an Xtraview-capable decoder would not incur the extra charge, meaning that she would have to upgrade to avoid the fee.

Eric from DStv added in a ringing endorsement, but Lorna would have none of it. She pointed out that a lot of the content on DStv was also available on Hulu, which she has.

Lorna has been using DStv for nine years, so she does know what she’s talking about. As for sports, she found another option.

And that is how DStv Kenya lost a valuable customer.

Read this next
More From TC

Editor’s note: The headline of this article has been updated to reflect the fact that it speaks primarily to a difficulty in accessing capital. A previous headline read; “African startups have had a good Q1 2020; except those led by women.” African startups did well in Q1 2020 in terms of funding. Considering the current […]

In 2020, Fintech Startups Need to Seriously Tweak their Distribution Tactics
Coronavirus Weekly
25th May 2020

A TechCabal roundup about the impact of the coronavirus pandemic on Africa’s tech industry MAY 24, 2020 This newsletter is a weekly special focused on the effect of the novel coronavirus, COVID-19 on African tech and innovation ecosystems. Subscribe here to get it directly in your inbox every Sunday at 3 pm WAT. This edition […]


TechCabal is a Big Cabal Media brand



Copyright © 2020
All rights reserved

Privacy & Terms