floyd-mayweather-manny-pacquiao

Finally, some innovative advertising from a Nigerian brand. It kind of reminds me of the Apple vs. IBM vs. Microsoft days. I was getting sick of seeing people in traditional attires chanting “na correct wakkis” every 5 seconds.

Peep this real quick:

I did not see this one coming. Airtel has always looked the underdog in the Nigerian telco space. But even more interesting than the video, is the comments section. I don’t want to be that person, but there’s always this guy:

Screen Shot 2016-03-18 at 10.11.19 AM

Sigh. *notice *objects *portray *staff *way o..nvm.

It’ll be interesting to see what MTN’s reaction to this will be. Will they go shoot a revenge ad in response? Will they bombard their own customers with more texts of doom, or will they join forces with Etisalat to make a super-ad (Voltron style)? Has Etisalat even forgiven MTN for stealing their point man from right under their noses?

Find out in the next episode of Telco wars: may the farce be with you.

Read this next
More From TC

TC Townhall: The State of Healthtech in Nigeria will convene some of the leading healthcare innovators, investors and policymakers to discuss the challenges and opportunities in the sector. As well as put together proposals that policymakers can implement to support the rapid growth of the sector.

Features, Gadgets, Technology
15th December 2018

As far as I can recall, I’ve owned seven phones in the last nine years, four of which forcefully ended up with people who needed them more than I did. Out of the remaining three, I recall handing one down to a younger sibling and disposing another in a waste bag during spring cleaning. I haven’t given much thought to where my current phone will end up when it no longer serves its purpose. Until now.


TechCabal is a Big Cabal Media brand



Copyright © 2018
All rights reserved

Privacy & Terms