Colourful_shopping_carts

In light of the recently published Kinnevik Q2 2016 earnings report, TechCabal organised a conference call at noon yesterday with a few financial and e-commerce experts to discuss the state of the internet business in Nigeria. One of the experts on the call, an Investor named, Eloho Omame thinks the real issue is that the Nigerian market space isn’t large enough to support two successful e-commerce companies.

Oo Nwoye disagrees. According to a thread of tweets he sent out this morning, pointing out that he’s spent a few hundred dollars on Amazon this year, as opposed to nothing on either of Nigeria’s biggest e-commerce platforms. In his opinion, going deep first, before going wide (that is, do a few things VERY well) is a much better strategy than burning through cash trying to acquire customers from all sorts of spheres.

The question is, is this a size of market conversation or is there an execution gap that even being the biggest e-commerce sites on the continent haven’t bridged?

Read Oo’s tweetstorm here.

Read this next

The recently released Kinnevik Q2 2016 earnings report has spurred a ton of speculation in the ecosystem by revealing that Konga has 184,000 “active customers” (amongst other things). We put together a conference call yesterday at noon with Nairametric’s Ugodre Obi-Chukwu, Interswitch’s Ope Adeoye, Eloho Omame, Yvonne Johnson and Supermart’s Raphael Afaedor. I fucking loved it. Learnt a lot, […]

More From TC
Features, long reads, My Life In Tech
16th October 2019

My Life In Tech is putting human faces to some of the innovative startups, investments and policy formations driving the technology sector across Africa. Obi Ozor may or may not be a red cap chief but his company, Kobo360, in just under two years, has become one of the leading technology logistics service providers across […]

My Life In Tech is putting human faces to some of the innovative startups, investments and policy formations driving the technology sector across Africa. From Bengaluru to Damascus, young people are swapping weekend fun activities with intensive classes under AI Saturdays’ community-driven Artificial Intelligence training programme. Now in more than 60 countries globally, the free-to-attend […]

cars45_kenya
African Tech Roundup, News
18th October 2019

Nigerian car auction company Cars45 has announced its expansion into Kenya. The company, whose core service involves technical inspection, valuation and sale of used vehicles within an hour, is positioning itself to tap into the increasingly attractive East African market. Kenya is its first foray beyond West Africa and this announcement comes as it looks […]

Nigerian motorcycle-hailing company Metro Africa Express (MAX.ng) has built its first electric motorbike in Lagos, Nigeria. The company first announced plans to introduce electric bikes into the market in June after it closed a US$7 million funding round led by Kenyan Novastar Ventures and backed by Japanese manufacturing giant, Yamaha. “We’re piloting electric motorcycles in […]


TechCabal is a Big Cabal Media brand



Copyright © 2019
All rights reserved

Privacy & Terms