Even if you don’t know anything about Lagos, you probably know about its famed Danfo buses. Inspired by the yellow and black of Lagos’ most popular transport icon and the art associated with it, design agency, Dá Design Studio, has created a font appropriately named Danfo STD

 

Although anyone that has lived in Lagos will tell you that Danfo drivers aren’t the most careful, their vehicles have become an important cultural element. They do not just embody Lagos’ fast and furious energy, they are also rolling art exhibitions, emblazoned with colourful typographic murals that capture the hustle, aspiration and belief in the divine intervention that brings blessings upon one’s family and destroys their enemies and haters. Afterall, If god be for you, who can be against you?

The font design taps into our collective identity as a people. It’s got a great kerning – a hallmark of all great fonts – and the characters are bold and legible. The sheer aesthetic of the thing is just great and it has the potential to become a very important cultural and design export.  

Its yellow and black color quickly reminds you of the hustle and bustle of Lagos’ streets. It evokes fun and playfulness – an important aspect of the stickers that inspired the font itself. In all, Danfo STD ticks the right boxes (we geeked out in the office when we first heard about it) particularly in terms of the cultural significance of the project. 

The best part is: you can get some Lagos hustle on your walls, posters, bumper stickers, scooters, skateboards, literally anything you want, anywhere in the world. The typeface is available for use through commercial and non-commercial licenses and because we always got your back, you can get 25% off if you use the code “TECHCABAL”. You’ll have to hurry though, because this offer is only valid till Friday the 20th of July, 2018. Don’t dull. 

More From TC
The War Against Cash Is Solving The Wrong People’s Problems
Cabal, startups
22nd October 2018

Many cashless society initiatives don’t really solve merchant problems. The solutions that will win in the end will be the ones that can combine payment services with value-added services to help the merchant make more money and the consumer pay in a more effective and rewarding way.

Lara.ng Is Getting People Around Lagos In A Way That Google Maps Can’t
startups
12th November 2018

From infrastructure to city planning and mobility trends, a unique marriage of technology and data has the potential to birth a new age of socio-economic advancement in Nigeria. Lara.ng is proof of that.

Despite Increase In Tariffs, Nigeria’s Solar Industry Remains Resilient
people, startups
7th November 2018

For some solar startups, instead of increasing prices, they have had to absorb the extra charges from the Nigerian customs.

A Guide To Understanding Consumer Logistics In Africa
startups
6th November 2018

Consumer logistics is a very complicated industry with lots of fragmentation and overlap. There are so many moving parts that intertwine, it could easily fly over one’s head.


TechCabal is a Big Cabal Media brand



Copyright © 2018
All rights reserved

Privacy & Terms