Yesterday, Apple announced its latest line of products. Let’s meet them.
Most humans spend as much as 6 months over the course of their lives looking for lost items. Apple wants to change this with AirTags. They are small round disks that can be attached to anything, and transmit a Bluetooth signal to a home gadget - an iPad or iPhone - to alert the user to their location. Priced at $29, it sure is Apple’s cheapest product yet.
New Apple TV 4K
The new apple TV is all about the redesigned remote and better display. A slight improvement on the former.
The new iMac draws inspiration from Apple’s first iMacs, which were released 20 years ago in different colours.
Beyond colours, Apple says the volume of the computer has been reduced by 50%, resulting in a smaller computer that can fit on a desk more easily. It comes with a 24-inch built-in display and an improved camera that can record 1080p video in low light. Apple says the display runs at “4.5K” resolution. It also comes with a new magnetic power connector, a slightly updated keyboard with an emoji key and a fingerprint sensor.
New iPad Pro
Apple announced a high-end iPad Pro that uses the company’s M1 chip, which is also in its Mac computers.The new model will also feature up to 2 terabytes of storage and a 12-megapixel front-facing camera with an ultra wide-angle lens that can automatically pan to keep human subjects in the shot. Some models will include 5G support.
Purple iPhone 12 and redesigned podcast experience
Apple must be certain that the new purple coloured iPhone 12 would lead to new sales. Does a purple coloured iPhone 12 sound like answered prayers to you?
Apple is making a move in the audio streaming wars with the announcement that it’s launching its podcast subscription service next month. Spotify et al, watch out!