With its ride sharing and ride hailing services, and plans to launch others–Move Kids for children commuting to and from school, and Move Drive, which will allow customers to rent cars for a period of time–VW seems to be banking on its mobility service, rather than its car sales, for profitability in the East African country.
This is an edited version of the TechCabal daily digest for September 13, 2017. Subscribe to get it in your mailbox every day around 7am (WAT).
They have an interesting approach to avoiding government trouble
Their USP is a loyalty programme called CabMiles